Cookies and Training: 6 Metaphors

Cookies and Training: 6 Metaphors – by Arnie Wohlgemut

Those of you who know me will smile when I say, “I love cookies.”  Yes, it was no secret!

Each tempting bite is like the training opportunities.  If shared effectively; your team consumes every bite, leaving no crumbs behind and interested in a second ‘cookie’.

Here’s how I see it:
1. Know your team’s favourite cookie.  Understanding your team helps you tailor your training messages.
2. Presentation matters.  A good-looking cookie is extremely tempting!  Tempt your team with training that is presented well and they know what they are getting.
3. The “YUM” factor.  I love oatmeal cookies.  And, yes, I have a favourite brand.  I buy it again and again because I know what I am getting.  Credibility matters in taste and training.  When your team knows you are presenting with proven knowledge and experience, they will listen.
4. Hit the spot.  Each opportunity has a specific need; meet it!  The right amount, not to small or big.  Clarity is the key.  Leave the ‘hints of chocolate” in the palate.
5. Make sure it’s a treat.  Few people would see a cookie as a punishment or something they have to get through.  Training should be the same.  It gives them a boost to make it through the day.
6. Serve fresh.  The cookie bag that has sat on my counter, open, for about 4 weeks is not all that great.  Nor are old lessons repeated over and over.  Keep learning and have an open mind, I’m sure you can find a fresh way to present a tasty morsel.

Grab a cup of coffee and a cookie as you figure out your approach to training.